Advance was commissioned by Quantum 4 to develop a new Test & Play gondola for Boots Beautiful You concept. Using the opportunity to work closely with the designers from the initial design concept, Advance was able to integrate a number of new lighting concepts while at the same time overcoming potential manufacturing concerns.
- 8 weeks from concept brief to in-store installation
- 85W per cubic meter (target 200W)
- Introduction of wireless shelving within furniture introduction of formed acrylic illumination
“The Advance technical support and innovation was key to us delivering this project successfully.”
Ben Holden – Account Director, Quantum 4
Advise on the integration of lighting into an outlined design concept whilst ensuring it met the latest Boots specification.
During the development process a number of new lighting concepts were reviewed including:
• Removable acrylic panels illuminated by static LEDs
• RGBW LEDs remotely controlled to brand colour
• Wireless LED shelves
The removable acrylic panels allowed the brands the creative freedom to explore product illumination through acrylic forming which could be highlighted by brand colour using RGBW LEDs.
Whilst the initial units were manufactured using white LEDs this concept remains ongoing.
The introduction of wireless shelving was a great success and is being reviewed for wider application.
All lighting design, development, testing and engineering was completed by Advances’ in-house team and manufactured using our global partners.
Once the parts were received, quality control checked and tested they were installed by Advances’ installation team at Axion Displays, the gondola fabricator.
Advance was also on hand to support onsite installation and help ensure the project was completed on time.
The project was very well received at the highest level of Boots and sited as one of the best displays they had produced.
The lighting in particular has laid the groundwork for further creative developments for both Boots and it’s brands.
The project is widely seen as setting the benchmark for energy efficiency for couture displays in Boots at 85W per cubic metre for a double-sided display.